GDPR Fair Processing Notice

This website is operated by Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET, United Kingdom. Throughout the Site, the terms “we”, “us” and “our” refer to Purely Skincare Limited. If you need to contact us, please email info@purelyskincare.co.uk with your query.

Our Fair Processing Notice describes the categories of personal data we process and for what purposes.
We are committed to collecting and using such data fairly and in accordance with the requirements of the General Data Protection Regulations (GDPR).
The Fair Processing Notice is effective from 25th May 2018.

  1. Introduction
  2. About us
  3. Your privacy rights
  4. What kinds of personal information we use
  5. How we gather your personal information
  6. How we use your personal information
  7. Automated decision making
  8. Our legal basis for using your personal information
  9. Sharing your personal information with or getting your personal information from others
  10. Transfers outside the UK
  11. How long we keep your personal information for
  12. Keeping you up to date
  13. Your online activities

1.Introduction

1.1 We take your privacy seriously and you can find out more here about your privacy rights and how we gather, use and share your personal information – that includes the personal information we already hold about you now and the further personal information we might collect about you, either from you or from a third party. How we use your personal information will depend on the products and services we provide to you.

1.2 Our Data Protection Officer (DPO) provides help and guidance to make sure we apply the best standards to protecting your personal information. If you have any questions about how we use your personal information, you can contact our DPO by email at info@purelyskincare.co.uk or by post at Data Protection Officer, Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET. See section 3 Your Privacy Rights for more information about your rights and how our DPO can help you.

1.3 This Privacy Notice provides up to date information about how we use your personal information and will update any previous information we have given you about using your personal information (also referred to as personal data). We will update this Privacy Notice if we make any significant changes affecting how we use your personal information, and if so we will post any changes on our website https://www.purelyskincare.co.uk.

2. About us

Purely Skincare Limited (“we”, “us” or “our” or “Purely Skincare”) is committed to protecting and respecting your privacy and using any information you provide to us responsibly.

We can be contacted via:
Email: info@purelyskincare.co.uk
Telephone: 07977442650; or
Post: Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET.

3. Your privacy rights

You can contact us to exercise any of the following privacy rights:

3.1 You have the right to object to how we use your personal information. You also have the right to see what personal information we hold about you. In addition, you can ask us to correct inaccuracies, delete or restrict personal information or to ask for some of your personal information to be provided to someone else. You can make a complaint to us by email at info@purelyskincare.co.uk or by post at Data Protection Officer, Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET.

You can also make a complaint to the data protection supervisory authority, the Information Commissioner’s Office, at https://ico.org.uk.

To make enquires for further information about exercising any of your rights in this Privacy Notice, please contact our DPO by post Data Protection Officer, Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET, or by email on info@purelyskincare.co.uk.

3.2 You have the right to object to how we process your personal information. Please contact us as noted above, providing details of your objection.

3.3 Access to your personal information

You can request access to a copy of your personal information that we hold, along with information on what personal information we use, why we use it, who we share it with, how long we keep it for and whether it has been used for any automated decision making. You can make a request for access free of charge by contacting our DPO at Data Protection Officer, Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET.

Please make all requests for access in writing and provide us with evidence of your identity.

3.4 Right to withdraw consent

If you have given us your consent to use personal information, you can withdraw your consent at any time and update your marketing preferences online at https://www.purelyskincare.co.uk, in My Account, or contact our DPO at Data Protection Officer, Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET.

3.5 Rectification

You can ask us to change or complete any inaccurate or incomplete personal information held about you.

3.6 Erasure

You can ask us to delete your personal information where it is no longer necessary for us to use it, you have withdrawn consent, or where we have no lawful basis for keeping it.

3.7 Portability

You can ask us to provide you or a third party with some of the personal information that we hold about you in a structured, commonly used, electronic form, so it can be easily transferred.

3.8 Restriction

You can ask us to restrict the personal information we use about you where you have asked for it to be erased or where you have objected to our use of it.

3.9 Make a complaint:

You can make a complaint about how we have used your personal information to us by contacting our DPO at Data Protection Officer, Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET, or to a supervisory authority – for the UK this is the Information Commissioner’s Office at ico.org.uk.

We will not make any charge for responding to any request from you to exercise your privacy rights, and we will respond to your requests in accordance with our obligations under data protection law.

4. What kinds of personal information we use

We may collect and use the following information about you:

  • information about yourself provided by you to us for specific purposes;
  • details of your visits to our Site including, but not limited to, which URL you used to get to our Site, searches you make, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.

To help us improve our services, if you send us personal information which identifies you via email, we may keep your email and your email address. We may also collect information that is available from your browser.

We may collect information about your computer, including where available, your IP address, operating system and browser type, for system administration. This is statistical data about our users’ browsing actions and patterns and does not identify any individual.

For the same reason, we may obtain information about your general internet usage by using a cookie file which is typically stored on the hard drive of your computer (as with most websites).

5. How we gather your personal information

We may obtain personal information from:

  • information that you provide by filling in forms on our Site. This includes information provided at the time of registering to use our Site (where applicable), subscribing to our services (where applicable), ordering goods through our Site, personalising our Site with your preferences, posting material or requesting further services;
  • information submitted when you enter a competition or promotion or when you respond to a survey and/or when you report a problem with our Site;
  • if you contact us, we may keep a record of that correspondence.

6. How we use your personal information

Where we collect information from you we will identify why we have collected the information and what we will use it for and ask you whether you are happy for us to contact you with regard to similar products and services or unrelated products and services. We will not, without your permission or unless indicated in this Fair Processing Policy, or agreed to by you on a form on the Site, transfer any of your information to any third parties.

Except for the mailing list activities which we run on some parts of our Site, where you explicitly consent to receive materials from us, we will not use your personal information collected from our Site to carry out unsolicited marketing activities. You may change your choice at any time by clicking the “unsubscribe” link at the bottom of the promotional email, or by emailing us at info@purelyskincare.co.uk.

We use information held about you in the following ways:

  • for the administration of the Site;
  • to ensure that content from our Site is presented in the most effective manner for you and for your computer;
  • to provide you with information, products or services that you expressly request from us or which we feel may interest you, where you have consented to be contacted for such purposes;
  • for processing and delivering your orders and responding to any queries or requests for information from you;
  • to allow you to participate in interactive features of our service, when you choose to do so;
  • to give search engines access to publicly available information in your profile if your settings allow;
  • to notify you about changes to our service;
  • to carry out any obligations or provide you with any other services, functionality or content which you specifically agree to on the Site.

We will never use your information to send you marketing materials unless you have asked us to send these to you or consented to us sending these to you.

7. Automated decision making

7.1 Sometimes we use your personal information in automated processes to create a profile of you. We do this to offer you products and services tailored to you.

Profiling for marketing

We want you to get the most relevant information about products and services at the right time. The most effective way for us to do this is to use automated processes to create a profile of you for marketing.

To carry out marketing profiling, we use information you give to us, details about how you have used other products and services you have with us and any feedback you have given us.

We use processes to analyse this information to decide what products and services to offer to you and to prioritise the marketing messages you receive by; assessing how likely they are to be useful for you; and deciding how likely you are to respond.

We use an artificial intelligence programme which uses data that you have provided or that we have collected from you from use of your account. We use this information to create models based on the performance of previous promotional initiatives, so that we can predict the likely success of future promotions generally, but this information is not used to make any specific decisions about you as an individual.

8. Our legal basis for using your personal information

8.1 We only use your personal information where that is permitted by the laws that protect your privacy rights. We only use personal information where:

  1. we have your consent (if consent is needed);
  2. we need to use the information to comply with our legal obligations;
  3. we need to use the information to perform a contract with you; and/or
  4. it is fair to use the personal information either in our interests or someone else’s interests, where there is no disadvantage to you – this can include where it is in our interests to contact you about products or services, market to you, or collaborate with others to improve our services.

Where we have your consent, you have the right to withdraw it. We will let you know how to do that at the time we gather your consent. See section 12 Keeping you up to date, clause 12.2 for details about how to withdraw your consent to marketing.

8.2 Special protection is given to certain kinds of personal information that is particularly sensitive. This is information about your health status, racial or ethnic origin, political views, religious or similar beliefs, sex life or sexual orientation, genetic or biometric identifiers, trade union membership or criminal convictions or allegations. We will only use this kind of personal information where:

  1. we have a legal obligation to do so (for example to protect vulnerable people);
  2. it is in the substantial public interest;
  3. it is necessary for the prevention or detection of crime;
  4. you have specifically given us explicit consent to use the information

9. Sharing your personal information with or getting your personal information from others

9.1 We do not sell our customer lists and we will never pass your details on to third parties for any purpose unless you have consented to us doing so, unless it is for the following reasons:

  • in the event that we sell or buy any business or assets, in which case we may disclose your personal information to the prospective seller or buyer of such business or assets;
  • in the event that we outsource any of our business functions under which we collect or store your information (including the hosting and maintenance of our Site) in which case we will ensure that any such service provider keeps your information confidential and adheres to at least the same obligations of security with regard to your information as undertaken by us; or
  • if we are under a duty to disclose or share your personal information in order to comply with any legal obligation, or in order to enforce or apply our Terms and Conditions and other agreements; or to protect our rights, property, or safety of our employees, our customers, or others or where it is fair and reasonable for us to do so. This includes exchanging information with other companies and organisations for the purposes of fraud protection.

We will only share your personal information to the extent needed for those purposes.

9.2 Most of the time the personal information we have about you is information you have given to us, or gathered by us in the course of providing products and services to you.

10. Transfers outside the UK

10.1 We may need to transfer your information outside the UK to other Group companies, service providers, agents, subcontractors and regulatory authorities in countries where data protection laws may not provide the same level of protection as those in the European Economic Area, such as the USA.

We may need to transfer your personal information to territories that are outside the EEA. We will only transfer your personal information outside the EEA where either the transfer is to a country which the EU Commission has decided ensures an adequate level of protection for your personal information, or we have put in place our own measures to ensure adequate security as required by data protection law. These measures include ensuring that your personal information is kept safe by carrying out strict security checks on our overseas partners and suppliers, backed by strong contractual undertakings approved by the relevant regulators such as the EU style model clauses.

11. How long we keep your personal information for

11.1 How long we keep your personal information for depends on the products and services we deliver to you. We will never retain your personal information for any longer than is necessary for the purposes we need to use it for.

We will not use your personal information for marketing purposes once you no longer have any active products or services with us. We keep the other personal information we use for two years after closure of your account or from the date you last used one of our services. In some circumstances we will hold personal information for longer where necessary, for example, for active or potential legal proceedings, to resolve or defend claims, and for the purpose of making remediation payments.

12. Keeping you up to date

12.1 We will communicate with you about products and services we are delivering using any contact details you have given us – for example by post, email, text message, social media, and notifications on our website.

12.2 Where you have given us consent to receive marketing, you can withdraw consent, and update your marketing preferences online at https://purelyskincare.co.uk, in My Account, or contact our DPO at Data Protection Officer, Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET.

You can also update your contact preferences online at https://purelyskincare.co.uk, in My Account, or contact our DPO at Data Protection Officer, Purely Skincare Limited, Cherry Cottage, Ryeflatts Lane, Hatton, Derbyshire, DE65 5ET.

13. Your online activities

13.1 We use cookies to track your use of our website www.purelyskincare.co.uk. We may use cookies to provide tailored marketing messages when you are logged into our website, if you have given us consent.

13.2 What are cookies?

A cookie is a small file which is sent to your browser and stored on your computer’s hard disc and helps us understand and track your use of our websites, and where we can, improve the information and services provided. We use cookies to gather information on IP addresses, to analyse trends, administer the website, track your movements on the website and gather broad demographic information for aggregate use. Some cookies are essential to enable you to use our Site effectively, for example, to order items. Our Site uses cookies to distinguish you from other users of our Site. This helps us to provide you with a good experience when you browse our Site and also allows us to improve our Site.

Consent

By using our website, you consent to our use of cookies. You can manage your cookies by referring to the settings instructions/help screen on your internet browser. Please note that you may not be able to use or access certain parts of the website if you block the use of all cookies, which may impact your experience on our website.

To find out more about information cookies generally, including how to see what cookies have been set and how to manage and delete them, visit www.aboutcookies.org

These are the type of cookies we use on our website:

Strictly necessary cookies

These cookies enable services you have specifically asked for. They are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. Without these cookies services you have asked for, you will not be able to order any items from our shop.

Performance cookies

These cookies collect anonymous information on the pages visited. They collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.

Functional cookies

These cookies remember choices you make to improve your experience. These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

We may work with third parties to research certain usage and activities on our website on our behalf. No personal information about you is shared except to the extent it is required to be used by a third party or parties for providing such research, and in the course of conducting this research we, and/or these third parties may place a unique “cookie” on your browser.

We may make use of different third party applications and services to enhance the experience of website visitors. These include social media platforms such as Instagram, Facebook and Twitter (through the use of sharing buttons), or embedded content from Youtube and Vimeo. As a result, cookies may be set by these third parties, and used by them to track your online activity. We have no direct control over the information that is collected by these cookies.

We may also use web beacons or spotlight tags. These are transparent image files used to understand how users interact with the pages and content on the pages of our web site. We do not use web beacons to collect information about specific users.

We do not capture or record any personally identifiable information, with the exception of that stored in certain cookies used to enable you to use our Site effectively, for example, to order items from our shop. Any information that we collect and share is anonymous and not personally identifiable. It does not contain your name, address, telephone number, or email address.

We do not use targeting cookies. Targeting cookies collect information about your web usage enabling website operators and their partners to provide you with more relevant advertisements and allow them to monitor the success of advertising campaigns.

These are the specific cookies we use on our website:

Cookie Purpose Reference
Google Analytics These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. Google Analytics Cookie Policy
Adobe SiteCatalyst These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. Adobe Privacy Policy
Adobe Test & Target Test & Target is used to optimise and personalise certain pages on our website. We use cookies to control various experiences which may be shown to customers in a randomised pattern in order to develop better user experience journeys for our customers. No personally identifiable information is recorded. Adobe Privacy Policy
cookietest This cookie checks if cookies are enabled to provide appropriate user experience and is a strictly necessary cookie.  

WordPress cookies

twostep_auth This cookie is strictly necessary and is set when the user is logged in using two factor authentication. WordPress cookies
woocommerce_cart_hash This is a strictly necessary cookie, which contains information about the shopping cart as a whole and identifies when the cart data changes. No personal information is stored within this cookie. Woocommerce cookies
woocommerce_items_in_cart

 

This strictly necessary cookie also contains information about the shopping cart as a whole and identifies when the cart data changes. No personal information is stored within this cookie. Woocommerce cookies
wp_woocommerce_session_

 

This cookie contains a unique code for each customer so that it knows where to find the shopping cart data in the database for each customer. It is a strictly necessary cookie and no personal information is stored within it. Woocommerce cookies
akm_mobile This is a functional cookie and stores whether a user has chosen to view the mobile version of a site. It is not used to track visitors on sites that are not hosted on WordPress.com. WordPress cookies
botdlang This is a functional cookie and is used to track the language a user has selected to view popular blogs in. It is not used to track visitors on sites that are not hosted on WordPress.com.  

WordPress cookies

wordpress_logged_in* This is a functional cookie and is used to check whether the current visitor is a logged in WordPress.com user.  

WordPress cookies

wp-settings-{user_id} This is a functional cookie and is used to persist a user’s wp-admin configuration.  

WordPress cookies

wp_sharing_{id} This is a functional cookie and is used to track whether or not a user has already performed an action.  

WordPress cookies

 

ab

This is a performance cookie, which collects information on how users interact with websites hosted on WordPress.com, including what pages are visited most, as well as other analytical data. These details are only used to improve how a website functions. This one is used for AB testing of new features. WordPress cookies
nux_flow_name This is a performance cookie, and is used to identify which user signup flow was shown to the user. WordPress cookies
signup_partner_ref This is a performance cookie, and is used to track the source of new user signups. WordPress cookies
signup_referrer This is a performance cookie, and is also used to track the source of new user signups. WordPress cookies
tk_ni|tk_ai|tk_qs This is a performance cookie, and is a collection of internal metrics for user activity, used to improve user experience. WordPress cookies